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Business & Entrepreneurship

This is a guide to library subscription resources and free web resources.

What is the feasibility for your product?

PRODUCT FEASIBILITY

 

PRODUCT:

  • What problem are you solving?
  • What is distinct about your product or service? What's your edge?
  • What will it cost to produce it? What could you charge for it?
  • Can you make a reasonable return given the startup costs and risks?

 

MARKET:

 INDUSTRY:

  • How attractive is the industry?
  • What is the financial health of the industry?
  • What is the age and growth rate of the industry?
  • How concentrated is the industry?
  • What is the stage of industry life cycle?
  • What are the trends in the industry?
  • How high are the barriers to entry? Can anyone easily enter this market, or not?
  • What impact does regulation have?
  • Sources to try: NAICS codes; IBISWorld; BizMinerBusiness Source Premier; Google; ThomasNet

COMPETITION:

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